A Year in Review: Concussion Awareness Now’s Second Anniversary
We are thrilled to acknowledge the milestone of Concussion Awareness Now’s second anniversary! In 2024, we built upon the great foundation of the coalition’s launch in 2022 in order to expand our reach to additional CAN champions and healthcare professionals.
In 2024, CAN reached thousands of people, providing them with valuable information about concussions and the importance of seeking an accurate diagnosis and effective care. We also worked hard to generate greater awareness about concussions with healthcare professionals and provide them with the tools and evidence-based resources that provide information about every stage of a concussion patient’s journey. Some highlights include:
- Adding more than 3,500 new members to our CAN Champions program
- Launching the healthcare provider resource hub on the CAN website
- Creating a Concussions and Falls handout, in collaboration with coalition member the National Council on Aging (NCOA), which was distributed at the group’s Age & Action Conference in May
- Presenting at NCOA’s Falls Prevention preparation webinar, reaching more than 800 attendees
- Hosting a live event on our CAN channels, with guest NCOA, about falls prevention and concussions
- Attending the NCOA Age + Action conference and National Neurotrauma Society (NNS) symposium
- Sharing new content on the CAN blog, amplifying our coalition partners as well as the lived experiences of people with concussions
CAN led a robust campaign in recognition of National Concussion Awareness Day, held September 20, 2024. Some of our key campaign highlights included:
- More than 1,300 registrants for our Concussion Awareness Day Campaign Kickoff and Champion Rally webinars
- More than 1,100 new followers across our social media platforms
- The launch of several new resources for our CAN champions, including:
We are grateful to our concussion advocates, especially Dr. Brooke Mills, founder of National Concussion Awareness Day; Cazoshay Marie, disability advocate, influencer, and content creator; and Julie Kobak and Erin Bain of Thiel College, for joining CAN in amplifying awareness efforts and presenting at our webinars. We’d also like to give special thanks to all of the CAN champions who hosted events, provided presentations, distributed stickers, and used CAN awareness tools to start the #ConcussionConversation! We are also deeply grateful to our coalition partners for helping us to share our message and resources with consumer and professional audiences alike.
Looking ahead to 2025, we are excited to launch our Organization Champions program during Brain Injury Awareness Month in March. Sign up for our newsletter to learn more about this exciting new initiative!
We are proud of the work that we have accomplished as a coalition in 2024 and look forward to all that is to come in 2025! Thank you for your involvement and support.